CSDD. PROVE YOURSELF IN OTHER AREAS, NOT ON THE ROAD

The wish for success and proving oneself is the most typical characteristic of the target audience of the CSDD campaign “Against Fast and Aggressive Driving”. Our aim wasn’t restricting this wish. We simply encouraged the audience to prove themselves in other areas, not on the road. Together with RX rally driver Reinis Nitišs, we created a clip that is still the most viewed video of CSDD.